Brock
Schnoke
CONTENT CREATOR | MARKETER | READER
Social Media
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Marketing
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Content Creation
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Influencer Marketing
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Sponsored Posts
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Social Media ✦ Marketing ✦ Content Creation ✦ Influencer Marketing ✦ Sponsored Posts ✦
MEET BROCK
@brocksgaybookshelf
I take being chronically online as a compliment. I’m a content creator with over 62,000 followers across Instagram, Tiktok, and Threads where I post about Queer books—with an emphasis on romance and fantasy—lifestyle, running, coffee shops, and cozy hobbies like crochet. Before I started posting about books online, my publishing journey began over seven years ago in academic publishing as a marketing assistant at Cornell University Press. Currently I’m the Digital Marketing Manager at The University of North Carolina Press overseeing social media, web content, email marketing, and digital ads, among other things. My approach to marketing strategy is heavily rooted in digital community building and my own experience as a content creator and consumer.
Amplifying stories,
connecting readers
Explore some of my work here to get an idea of my style, but visit my socials to see what I’ve been creating recently.
COMPANIES I'VE WORKED WITH
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COMPANIES I'VE WORKED WITH ✦
Booked, Busy, ready to Collab
If you’re a brand who would like to work together, please contact me at brockschnokebooks@gmail.com.
Queer Books
Publishing/Literature
Fitness/Running/Athletic Wear
Cozy Hobbies
Coffee
Tech/e-readers/headphones/tablets
Queer lifestyle
Fashion/accessories/bags
etc.
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Sponsored posts on instagram, tiktok, or Substack.
*email for rates and deliverables
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Product gifting, ARC’s, finished books, etc.
*please email me for my mailing address
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If you have an affiliate or influencer program or a discount code I can share with my audience please let me know.
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Let’s work together to create UGC content that you can use on your pages and will not be posted on my accounts.
Queer Books
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Lifestyle
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Cozy Hobbies
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Fitness
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Queer Books ✦ Lifestyle ✦ Cozy Hobbies ✦ Fitness ✦
Author
Services
60 minute strategy call
$275
Stop guessing how to promote your book online. Whether you’re feeling overwhelmed by the bookstagram/booktok of it all, need help determining content pillars and posting strategy, or need an outside expert to audit your online presence, you’ll leave this call with a clear roadmap for how to market a book in the current online landscape.
60 minute call
Session recording & notes
Custom post-call action-item checklist
1 week of follow-up chat support via Slack (perfect for content feedback, caption reviews, pitch edits, etc.)
90 minute workshop intensive
$575
This is a “done-with-you” workshop intended for project specific deep dives and comes with 2 weeks of asynchronous access to me for content advice, pitch editing, etc. Whether we’re writing influencer pitches, drafting content ideas and social hooks, or learning how to use Canva, this call is perfect for authors who want to co-create during the call and refine over the following two weeks.
90 minute call
Real-time brainstorming, drafting, and asset creation
Session recording & notes
action items and next step checklist
2 weeks of follow-up chat support via Slack (perfect for content feedback, caption reviews, pitch edits, etc.)
APPLICATIONS CURRENTLY CLOSED
(expected to open later in August)
Email me at brockschnokebooks@gmail.com if you have questions about additional services.
Things I can advise on
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When to market, pre-order campaigns, pub week buzz, cover reveals, ads & paid marketing, etc.
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Short form video recording, editing, creating with Canva, hooks and copy, etc.
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Building email lists, community building/engagement,
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Organic social, content calendars, content pillars, discovering your audience, & more
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Influencer pitches, creator seeding, PR box contents, street/arc teams, etc.
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Personal website, positioning, online presence, etc.
Stay in the loop
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